Student Solution

-->

"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

1 University

1 Course

1 Subject

Download Solution

Related Solution

Discussion 2_1669805...
Price elasticity of demand is the measurement of the utilization of a product relative to the change in its cost (Investopedia.com). A product is elastic if the change in price causes a significant di...

Discussion 2
Discussion 2

Price elasticity of demand is the measurement of t

Discussion Board 4_1...
Compare and/or contrast the views of Descartes, Spinoza, and Liebnitz on the relation of mind to matter. Pick the one whom you think has it about right and describe your own view of the mind using th...

Discussion Board 4
Discussion Board 4

Compare and/or contrast the views of Descartes, Sp

Supply Chain Mgt_Dec...
Decision Trees are mostly used in selecting the best decision in a given situation. It is a widely accepted method to accept a decision to be valid, feasible and relevant. Decision Tree helps to ident...

Supply chain MGT decision tree
Supply chain MGT decision tree

Decision Trees are mostly used in selecting the be

Oreos Discussion

Oreos Discussion

Q Discussion Topic 1 Based on the video case history, what factors do you think have contributed to making Oreo the #1 cookie in the world? What has the brand been doing to appeal to consumers across different cultures? Discussion Topic 2 Describe some of the ways that Oreo cookies are promoted in different countries based on the video case. Discussion Topic 3 Describe how, and explain why Oreo cookies are co-branded with different brands from their brand portfolio across the globe according to the video case.

View Related Questions

Solution Preview

View Complete Solution
It has been learnt from the video case that Oreo is one of the most loved brands worldwide and the factor that contributes to its international success is cultural adaptability. The brand has concentrated on incorporating the cultural dynamics of each of the nation that it has penetrated. For instance, in China, Oreo prepares and serve cookies with less sugar and made of milk chocolate for complying with the palate of the local residents. In addition, the company changes its packaging design and approach based on the country.